Raising A Cup To Kindness

June 20, 2017

In 2017, together with our co-founder Lady Gaga, we launched the #CupsOfKindness Collection with Starbucks. We hoped our four drinks would encourage everyone to start their day with a little extra kindness.

And the results couldn’t be more inspiring!

Thousands of you joined us in spreading love and joy through #CupsOfKindness. We saw #CupsOfKindness photos from around the country, from hundreds of different Starbucks. With your help, we raised over $250,000 – wow.

It means so much to us to see our community rise up for kindness. Every act of kindness, no matter how small, makes a difference to someone. Whether it’s finding a moment of self-care in a busy day or surprising the stranger in line behind you with a cup of coffee, the world gets a little brighter when you make time for kindness.

Thank you to Starbucks for working with us to make this amazing collection come to life. And thank you to everyone who supported us with a #CupsOfKindness purchase.

Below are just some of our favorite moments from the last week! Did you try #CupsOfKindness? Which one was your favorite? Tell us in the comments!

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